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behindthebrand

Behind The Brand

BRAND VISION: Champion The Culture

We’re not only proud of our wrestling identity but also take steps to ensure its celebration and advancement. The pulse of our brand is a result of our community’s proactive and passionate advocates fostering pride and a sense of belonging among its members.

BRAND MISSION: Dedicated to providing all levels of wrestlers with the best gear possible to push limits, create new achievements, and keep up with their constant evolution of progression.

BEHIND THE BRAND: The MATCLUB Logomark is an abstract top view of two wrestlers in a tie up. The wrestlers also make up the two characters – “E3”, which is a short acronym for our brand mottoEvolve, Elevate, Excel. Emphasizing the journey of progression, lifting oneself to a higher level, and achieving excellence; it conveys a sense of advancement and improvement.

BRAND ESSENCE: Authentic Athletic Aesthetic

BRAND SLOGAN: Just Wrestle

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